ECOM 210 Business to Business and New Zealand Case

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ECOM 210 Business to Business and New Zealand Case
We have discussed business to business in great detail this week. First, discuss B2B opportunities…

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ECOM 210 Business to Business and New Zealand Case

ECOM 210 Business to Business and New Zealand Case

Discussions Week 4 ALL Students Posts 70 Pages

Business to Business – 39 Pages 

We have discussed business to business in great detail this week. First, discuss B2B opportunities in social networking. Do you think this is an area that will see tremendous growth for companies; would you recommend that organizations pursue it in their marketing plans? B2B E-commerce.  In our TCO’s and discussions for the next 2 weeks we’ll be focused on various aspects of Business to business (B2B) e-commerce.  This is often an area where students have a little less familiarity than B2C.

I encourage you to get an early start in reviewing the lecture & text reading (Chapter 5).We start by learning about the …….. Auction for Supplies Helps Portsmouth Hospitals (text p.170) Portsmouth Hospitals NHS Trust is one of the largest trusts in the United Kingdom, providing health care services for over 500,000 people throughout Portsmouth and South East Hampshire.  Like many other public health care facilities, Portsmouth Hospitals attempts to deliver quality health care within a “never enough” budget. Any cost-saving measure can help add more beds and services.

The hospitals needed a new 20-bed ward. The problem was to cut costs without reducing the quality of care. An obvious place to begin was the administrative services, and one such area was the backoffice purchasing processes. But our discussion will be about the New Zealand Case starting on page 250 of your text. A lot of B2B companies don’t see as much traction on Facebook, but SlideShare delivers a lot of traffic. What are the best social media channels for B2B? How do we generate more marketing leads and keep them? Class what is your favorite form of communication? Why?…

New Zealand Case – 31 Pages 

Please reread the closing case, Social Networking Initiatives by the New Zealand Government. Given the richness of New Zealand’s offerings, do you believe that the portal style of e-government will disappear?  Given the richness of New Zealand’s offerings, do you believe that the portal style of e-government will disappear?

As you can see, the issue revolves around the question of whether there will be the need for a centralized location as other networks continue to expand. What are the benefits of the internal initiatives? Are there benchmarks out there that measure B2B performance on social media?….