BUSN 319 Understand Consumers

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BUSN 319 Understand Consumers 
Buyology: How “Neuromarketing” Is Trying to Understand Consumers. Read the….

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BUSN 319 Understand Consumers 

BUSN 319 Understand Consumers

Discussions Week 3 All Students Posts 35 Pages

Buyology: How “Neuromarketing” Is Trying to Understand Consumers. Read the Marketing Matters box on page 201 in the text.

  1. Why is neuromarketing important to marketers?
  2. What do you think about neuromarketing?
  3. Are you concerned that marketers will invade your privacy by influencing what you buy?

Have you taken an online survey? Participated in a focus group?….