BUSN319 Product Life Cycle

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BUSN319 Product Life Cycle
Discuss why it’s important to test new products prior to launch, and provide an example of a type…

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BUSN319 Product Life Cycle

BUSN319 Product Life Cycle

Week 4 Discussions All Students Posts 83 Pages

Discuss why it’s important to test new products prior to launch, and provide an example of a type of product and the testing it likely passes through.

Please respond to the graded topic prompt above with either a text reply or by posting a multimedia response, and verify that your submission posts.

Choose a life cycle stage and give an example of a product in that stage. Would you market it any differently?  Can you provide an example of a product that found life after the decline stage in the PLC. What do you think facilitated the revival?  Products can be goods, services, or ideas. So far, we have mostly discussed goods. Now, let’s talk about the intangible aspect of products, which are services. What distinguishes services from goods? Please provide examples.  Some have said that a brand is a promise. What does that mean and why is having a strong brand an advantage to a company and to the consumer?…