BUSN412 Business Policy Course

$72.00

BUSN412 Business Policy Course
This project is intended to provide current material for class discussion…

 

 

Description

BUSN412 Business Policy Course

BUSN412 Business Policy Course

A+ Entire Course: In The News Week 2, 5 | Case Analysis Week 3, 6 | Brics and Mitsk Week 4 | Course Project Week 8 | Discussions Week 1-7

In The News Week 2 

https://www.hiqualitytutorials.com/product/busn412-apple-news-assignment/

This project is intended to provide current material for class discussion and review. This material must relate to your Course Project subject. To receive full credit for this requirement, submit the In the News during Week 2. The project may draw on items from the online environment—newspapers, magazines, and websites—to provide current (i.e., within the last year) examples of course-related topics (i.e., Business Strategy from this week’s reading assignment). Relevance and probable interest to the class are especially welcome. These items should be accompanied by a one- to two-page report (using bullet points)…..

Preview: Apple

The main challenge that Apple is facing is that the market for Apple products is maturing in the Western market.  Under this condition, the article poses a strategic question— “how will it keep growing”.  The answer lies on the company’s strategies that would make…

BUSN412 Business Policy Course

Yahoo – Case Analysis Week 3 

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Briefly describe the company in the case analysis. What is their primary business, who were the officers or key players described in the case study? If the case study company is currently in business, list the company’s current CEO, total sales, and profit or loss for the last year where data is available. Identify key events or phases in the company’s history. Describe the performance of this company in the industry. Visit the company’s website and use http://finance.yahoo.com and/or some other financial search engine to find this data. (15 points)

Analyze the competitive environment by listing the threat of new entrants, the bargaining power of buyers, the bargaining power of suppliers, the threat of substitute products and services, and the intensity of rivalry among competitors in the industry (Chapter 2). Summarize your key points in a figure. (25 points)

How does this company create and sustain a competitive advantage? What strategy from the readings was undertaken by this company? Were they successful? Can all companies use this strategy? How is the strategy affected by the life cycle in the industry? Remember to reference Porter’s generic strategies identified in Chapter 5 of the textbook, THIS IS CRITICAL. (40 points)

Apply them in detail to the organization. Be sure to think strategically and show the results clearly. Use the strategy as a sub-header for each section so it is clear what is being applied. (40 points)

If you were in a position to advise this company, what strategy would you recommend to sustain competitive advantage and achieve future growth? Be specific and list the steps the company should take for successful implementation of your course of action. (15 points)

What do you think of this case study? Describe what you believe are the lessons learned from this case. (10 points)

When you have completed the paper using the above sections, insert a page break and have a separate reference page. The references should be listed in accordance with the APA guidelines as shown in the tutorial. (5 points)

Preview:

Classified as operating within the Industry Information Providers industry, Yahoo! Inc, is an in internationally known search engine.  It is also known as an Internet portal.  Its popularity has brought about other companies that developed their own social media sites, video sharing capabilities, online games, news features, emailing capabilities, directory facilities, and search engines.  To this day, Yahoo! remains one of the…

BUSN412 Business Policy Course

Brics and Mitsk Week 4 

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Prepare a PowerPoint Presentation based upon a Brics and Mitsk Country: Brazil, Russia, India, China South Africa, Mexico, Indonesia, Turkey, and South Korea. These countries have been identified as important emerging countries that are significant economic powers individually, as well as becoming the basis of an important new economic group. It is important to develop an understanding of these countries—for the purposes of understanding global business strategy, and the opportunities and threats they pose.

Preview: China – 19 Slides

Preview: Mexico – 23 Slides

BUSN 412 Business Policy

Wal-Mart – In the News Week 5 

https://www.hiqualitytutorials.com/product/busn412-walmart-news-assignment/

This project is intended to provide current material for class discussion and review. This material must relate to your Course Project subject. To receive full credit for this requirement, submit the In the News during Week 5. The project may draw on items from the online environment—newspapers, magazines, and websites—to provide current (i.e., within the last year) examples of course-related topics (i.e., business strategy from this week’s reading assignment). Relevance and probable interest to the class are especially welcome. These items should be accompanied by a one- to two-page report (using bullet points). Be sure to use specific course concepts from the readings in Chapters 5, 6, 8, 9, or 10. Examples are: Competitive Advantage-Porter’s Generic Strategies (page 162), The Experience Curve (page 165), Industry Life Cycle Stages (pages 187–189), Turnaround Strategies (pages 193–195), Vertical Integration (pages 210–214), Portfolio Management and the BCG Matrix (pages 216–226), Strategic Alliances and Joint Ventures (pages 226–228), Competitive Dynamics (pages 299–306), Culture (pages 322–330), and Organization Structure (pages 357–385).

Preview:

Back in 2011, Wal-Mart launched a test phase for Express format stores. Unlike the Wal-Mart supercenters or big box stores that occupy more than 100,000 square feet, express stores are much smaller with square footage of about 15,000 square feet.   The other format introduced that is in between the size of these two is the neighborhood store, which has a floor area of about…

BUSN412 Business Policy Course

Green Mountain Coffee Roasters – Case Analysis Week 6 

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Briefly describe the company in the case analysis. What is their primary business, who were the officers or key players described in the case study? If the case study company is currently in business, list the company’s current CEO, total sales, and profit or loss for the last year where data is available. Identify key events or phases in the company’s history. Describe the performance of this company in the industry. Visit the company’s website and use http://finance.yahoo.com and/or some other financial search engine to find this data. (15 points)

Analyze the competitive environment by listing the threat of new entrants, the bargaining power of buyers, the bargaining power of suppliers, the threat of substitute products and services, and the intensity of rivalry among competitors in the industry (Chapter 2). Summarize your key points in a figure. (25 points)

How does this company create and sustain a competitive advantage? What strategy from the readings was undertaken by this company? Were they successful? Can all companies use this strategy? How is the strategy affected by the life cycle in the industry? Remember to reference Porter’s generic strategies identified in Chapter 5 of the textbook, THIS IS CRITICAL. (40 points)

Apply them in detail to the organization. Be sure to think strategically and show the results clearly. Use the strategy as a sub-header for each section so it is clear what is being applied. (40 points)

If you were in a position to advise this company, what strategy would you recommend to sustain competitive advantage and achieve future growth? Be specific and list the steps the company should take for successful implementation of your course of action. (15 points)

What do you think of this case study? Describe what you believe are the lessons learned from this case. (10 points)

When you have completed the paper using the above sections, insert a page break and have a separate reference page. The references should be listed in accordance with the APA guidelines as shown in the tutorial. (5 points)

Preview:

A well-known producer and seller of coffeemakers and coffee roasts, Green Mountain Coffee Roasters (GMCR) is famous for its specialty coffee.  It uses the brands Kold, K-Mug. K-Carafe, Rivo, Vue, and K-Cup for sourcing, producing, and selling teas, hot cocoa, coffee, and other beverages (Yahoo, n.d.).  It was founded and…

BUSN412 Business Policy Course

Wal-Mart Stores, Inc. – Course Project Week 8 

https://www.hiqualitytutorials.com/product/busn412-course-project-walmart/

Briefly describe the company in the case analysis. What is their primary business, who were the officers or key players described in the case study? If the case study company is currently in business, list the company’s current CEO, total sales, and profit or loss for the last year where data is available. Identify key events or phases in the company’s history. Describe the performance of this company in the industry. Visit the company’s website and use http://finance.yahoo.com and/or some other financial search engine to find this data. (15 points)

Analyze the competitive environment by listing the threat of new entrants, the bargaining power of buyers, the bargaining power of suppliers, the threat of substitute products and services, and the intensity of rivalry among competitors in the industry (Chapter 2). Summarize your key points in a figure. (25 points)

How does this company create and sustain a competitive advantage? What strategy from the readings was undertaken by this company? Were they successful? Can all companies use this strategy? How is the strategy affected by the life cycle in the industry? Remember to reference Porter’s generic strategies identified in Chapter 5 of the textbook, THIS IS CRITICAL. (40 points)

Apply them in detail to the organization. Be sure to think strategically and show the results clearly. Use the strategy as a sub-header for each section so it is clear what is being applied. (90 points)

If you were in a position to advise this company, what strategy would you recommend to sustain competitive advantage and achieve future growth? Be specific and list the steps the company should take for successful implementation of your course of action. (15 points)

What do you think of this case study? Describe what you believe are the lessons learned from this case. (10 points)

When you have completed the paper using the above sections, insert a page break and have a separate reference page. The references should be listed in accordance with the APA guidelines as shown in the tutorial. (5 points)

Preview:

At present, Wal-Mart is the largest retail company in the world carrying on its mission of offering products at “everyday low prices”.  Its global sales reached a peak of $486 billion in 2015 (Figure 1), more than Belgium’s GDP (at $455 billion), which is ranked top 26th in the world by IMF in the same year (IMF, 2015).  The company operates in 28 countries, managing over…

BUSN412 Business Policy Course

Course Discussions Week 1-7 All Students Posts – 370 Pages 

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Week 1 All Students Posts – 54 Pages 

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Robin Hood – 26 Pages 

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Read the Robin Hood case C1 in the textbook. (The case begins right after Chapter 13.) How can you relate this case to strategic management? What is going on in Sherwood Forest? Is Robin an effective leader?

Direct the organization towards a common goal.
Robin was the leader and he had a couple of lieutenants which allowed him to pursue goals which help him and his band of merry men to improve their reputation as a group of thieves helping the common people to somewhat have lives that are comparable to the people of affluent lineage.
His stake holders are Will Scarlet who provides information of soft targets while little John provided training for current and new recruits.
Long and short term perspectives are planed Robin, Will and Little John and the ones to decide which to pursue thus the decision is based on tradeoffs for a goal that is efficient and effective to obtain…

Strategic Management – 28 Pages 

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Select a company in the news and apply one or more of the strategic concepts from Chapter 1 to the company. Be sure to state what concept and page from the textbook you are applying. Examples could be such concepts as romantic view of leadership versus control view (pages 5–7), competitive advantage (page 8), four key attributes (page 9), realized versus intended strategy (page 12), corporate governance, stakeholder management, NGOs, and more. Next, critically evaluate the applications proposed by your classmates. Can you think of any organizations that started out with one strategy and ended up with another and were successful? What does ensuring coherence in strategic direction mean and why is it important?

I just read an article about USPS dropping the price of stamps by 2 cents from 49 cents to 47 cents because of their two year price agreement with Congress ended.  Congress allowed USPS to raise the price of stamps by 3 cents because of what the Great Recession and online communication had done to them.  Now organizational strategies will have to be made due to unforeseen circumstances in order to keep USPS from going under.  Some strategic ideas that they have are dropping Saturday delivery and possibly starting to include alcohol deliveries.
Intended strategies are decisions that are made due after thorough analyses whereas realized strategies are decisions that have to be made due to unforeseen circumstances…

Week 2 All Students Posts – 61 Pages 

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Course Project Selection and SWOT – 34 Pages 

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Select your Course Project organization and post it here. State why you chose it. Be sure no one has chosen the same one already by reading prior posts so that no organization has been picked by more than one student. Apply SWOT analysis to your Course Project organization. Post the results here to share with the class. Then critically evaluate the SWOT analysis of at least one other class member. How easy is it to obtain the data you need to perform the SWOT analysis? How helpful is the SWOT analysis?

The company I have chosen for my course project is Tidal, a music streaming service. The reason why I have chosen this company is for the research. My goal is to own and operate a Talent Agency, and to find the children that have been left behind. I want to go back to Detroit where I discovered my soul and support assisting in the revitalization of the citizens that were so kind and willing for my success.

Globalization, technology, innovation…streaming music in HD only to evolve into better listening pleasure. I would like to research the threat of competitors, or the opportunity for competitors. Globalization and countries that don’t allow freedom of use. I want to know the risks in the market regarding volume vs cost. I want to know if this is an investment for my future endeavors. Taylor Swift no longer allows her music on Spotify. I would like to understand the impact of one artist has on this service…

Strategy and Performance – 27 Pages 

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Please read Case C4, The Best-Laid Incentive Plans Case Study. What does this tell you about strategy and performance? What specific course strategic concepts relate to this case and how would you apply them? Who do you identify with in this case? Explain.

Sometimes all the planning and preparation can’t account for the execution of a plan. Sometimes things need to be changed on the fly or you are not going to have any success. I think that happened in this case, you can plan for everything but if people don’t follow and execute the plan properly there will be negative outcomes.
You can’t expect people to work harder just because there are incentives. You need to make sure the people working want to be there. If these people are not happy all the incentives in the world not going to help them work harder…

BUSN412 Business Policy Course

Week 3 All Students Posts – 57 Pages 

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Mission Statement – 29 Pages 

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Post your Course Project organization’s mission statement here, if you can locate it. If not, post what you think it might be. How do you think its mission statement has focused the organization? How hard was it to find the mission statement? What value do you see the mission statement providing to the organization and how might it be made better, if at all? Do mission statements motivate you? What makes a good mission statement and what makes a bad one?

“We fulfill the needs and fuel the potential of our guests. That means making Target your preferred shopping destination in all channels by delivering outstanding value, continuous innovation and exceptional experience” (target.com).

I feel their mission and brand promise have focused the company by providing customers a discounted product but also providing a great customer shopping experience. Target stands out amongst their competitors using this strategy, their shopping experience is what sets them apart both in store and online…

Clicks and Bricks – 28 Pages 

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Select a business that has made the transition from bricks to clicks. Why did you choose them and how have they done so far? Did the company need to acquire new talent? What investments were required?

While Saks Fifth Avenue continues to close doors, Nordstrom has been optimizing its own online presence as well as Hautelook.com.

Nordstrom, a retailer known for its commitment to customer service, started as a small shoe store in 1901. Today it’s a powerhouse. Nordstrom by the numbers: • 113 full-line Nordstrom stores • 150 Nordstrom Rack stores • $13 billion in sales this year • More than 4 million followers on Pinterest and more than 500,000 on Instagram

Not to be caught in the “traditional” modes of customer interaction, Nordstrom sees and seizes all opportunities to do new things to better serve their customers. They believe that they must evolve with their customers or die out. Companies who failed to make this shift and as a result have closed their doors or experts have predicted their doors would close include: Blockbuster, Radio Shack, and Sears. Nordstrom’s however thrives with strong growth in online sales. The company is even opening new fulfillment centers to meet the growing demand.

Connecting with millions of customers on the company’s Facebook, Pinterest, Twitter and Instagram has led to increased engagement and helped Nordstrom meet customers’ needs online. They continue to try new things, like the company’s recent “Instalog,” a fall catalog created with photos from influential Instagram users. And results of their efforts are clear: social media tripled the reach of the campaign. If you think Instagram is where the Tweens are at, think again, not only do the Tweens frequent this online platform for a selfie or two so do their Moms who are the largest growing “selfie” takers out there, in fact, 57% of moms use Instagram at least once a day…

BUSN412 Business Policy Course

Week 4 All Students Posts – 49 Pages 

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Global Growth – 26 Pages 

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Select a business and describe the alternative growth options available to the firm in the global environment. Which would you recommend and why? What risks are involved in global growth?  How vulnerable is the firm if it elects not to make a move into the global environment?  Can anyone imagine what businesses could not use the Bricks and Clicks model?

DuPont has a great Global Growth Strategy which focuses on developing markets. They acquired full ownership of Pannar, a South African seed company with operations throughout Africa and in other parts of the world. This is a significant milestone in DuPont’s commitment to bring technological innovation to agriculture in Africa. They have 10,000 scientists and engineers that seek out new markets for established markets, as well as create new, localized solutions for specific regional needs. This means they are already using Reverse Innovation, which is what I was going to suggest…

Reverse Innovation – 23 Pages 

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Reverse Innovation is the strategy of innovating in emerging (or developing) markets and then selling these innovations in developed markets. Companies are developing products in emerging countries like China and India for global distribution. Many of these products have been re-engineered and unnecessary functions stripped out of the product. How will reverse innovation impact the U.S. marketplace? What specific products and companies do you expect to see impacted by this trend? How will this trend change the competitive landscape?

According to our textbook, many leading companies are discovering that developing products specifically for emerging markets can pay off in a big way. Companies have committed significant resources to developing products that meet the needs of developing nation’s products that deliver adequate functionality at a fraction of the cost. With reverse innovation, you have to understand that you can’t sell first-world products to countries where their income is much lower than ours, therefore the U.S. should develop products that are specially made for these areas of the world, and however, the U.S. should outsource the manufacturing and talent to a local company. Also, we have to keep in mind that these companies may be poor, but they are growing very quickly with huge populations. And – if the innovation does not come from first-world multinationals, there are any number of local firms that are ready to grab the market with low-cost products. Lastly, as the consumers and governments of many first-world countries are rediscovering the virtues of frugality and are trying to cut down expenses, these products and services originally developed for the first world may gain significant market shares in developing countries as well…

BUSN412 Business Policy Course

Week 5 All Students Posts – 45 Pages 

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Motivation – 23 Pages 

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Please review the following link: http://www.ted.com/talks/lang/en/dan_pink_on_motivation.html and comment on it. In the lecture we learned that “Behavioral control is gaining support as many organizations seek to align the entire organization to deliver coherent, coordinated strategies.” How is behavioral control impacted by motivational approaches such as the one in the video? What motivational approaches are you aware of that have been either very effective or ineffective? What approach works best for you: carrot and sticks or a ROWE environment?

Behavioral control is impacted by incentives within an organization. What is the reward for work efforts and its final product? Employees who receive high rewards for missions create a mindset of receiving high rewards without the concern of great quality at the end of a project. Employees must be under an environment that brings out their utmost potential. Productivity grows and worker relationships strengthen and turnover is diminished. Employees get a broader perspective of what is necessary for each tasks with the correct motivational approach…

Jamba Juice – 22 Pages 

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Read the Jamba Juice Case Study (C30) and comment on the case. What did you learn from reading this case? If you have been a customer of Jamba Juice, please share your experience and opinion of their franchises? What do you think of using a franchise strategy to grow a business such as Jamba Juice?  Are all franchises alike?

When I want a smoothie I don’t go to Jamba Juice. Not because I don’t like their products but because I always forget about them. We have one nearby, but it is kind of hidden on the side of a strip mall. I read the case and I feel bad for them.  They are really trying to do something to help attract people to their stores. The couple of times I went there I thought their menu was too extensive and they should have fewer choices. I got a little flustered trying to figure out what to order. The service was good though and the employees are always helpful in helping me decide what to order….

BUSN412 Business Policy Course

Week 6 All Students Posts – 51 Pages 

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Leadership Traits – 27 Pages 

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Name a figure in the business environment whom you would identify as a successful leader. What is the most important trait? Support your argument with evidence.  Do political, spiritual, and business leaders differ in terms of leadership traits, message, or method?…

What characteristics impede a leader? Is leadership innate or a learned behavior? We have all had people in leadership positions who were not really leaders. Do you have any examples to share and tell us what characteristics this person had or lacked which led you to realize they lacked key leadership attributes? What are some examples of leaders who have had a transformative effect on their company?  What made their activities transformative?

Key Trait: You must have a vision. We’ve all heard the saying “You must stand for something, or you’ll fall for everything.” But what does that really mean? Standing firm when it comes to your company’s policies and procedures is all well and good, but it doesn’t speak to having a vision. As a leader, you have to learn to communicate your vision or the vision of your company to the people you want to follow you. But how can you do that?

  • Learn to paint a picture with words. Speak it, write it, draw it, and touch it. Whatever methods you can use to create a picture, do it. As they say, “A picture is worth a thousand words.”
  • Ask each of the other managers in your company to tell you, in their own words, about the vision of the company. How close is it to what you thought they understood? Is your team on the same page as you?

As you work, your company’s vision should be in your mind every day, and you should reevaluate it occasionally so that it stays current with the changing times in which we live. And remember, your staff needs to be just as involved as you in keeping it up to date if you truly want them to buy in on the vision. Be sure to keep your key players involved…

Ethical Questions – 24 Pages 

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What unethical business practices have you personally encountered? What steps would you take as leader of the organization to prevent this behavior? Please read the American International Group (AIG) and the Bonus Fiasco (Case 6) in the textbook as we discuss this subject. What unethical business practices have you personally encountered? What steps would you take as leader of the organization to prevent this behavior? What are the most common examples of unethical behavior?

I worked in Payroll for a while a few years ago. The biggest unethical issue I encountered was people falsifying their timecards. Obviously this is grounds for firing. Each employee was to go into the payroll system and manually enter their time daily. If they were unavailable to do so, their supervisor was required to enter for them. Well sometimes employees would go an entire week (sometimes two weeks) without entering any time. When payroll (sometimes me) would approach them about it, they would just fill in whatever they think they worked over that period. This was unethical because they were sometimes unsure about their times. I’ve also seen where people have flat out put they were there when they weren’t or given someone else their password so they could enter for them when they weren’t even there. It made me so mad and I had to report them to HR. I’ve seen a lot of people be let go because of this…

BUSN412 Business Policy Course

Week 7 All Students Posts – 53 Pages 

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Innovation – 27 Pages 

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We read in this week’s reading that there are types of innovation—product innovation, process innovation, radical innovation, and incremental innovation. In addition, Clayton Christenson introduced disruptive innovation and sustaining innovation. Pick one of the innovation types and give us an example of it. Name a firm you think is innovative. Why did you choose them? What are some ideas on how to handle this? Give an example.

Process Innovation is a process that improves efficiency.   A great example of process innovation is the way Walmart is able to track inventory and restock their shelves using technology that allows them to display real-time sales data from cash registers directly to their distribution centers, through their Universal Bar Code system.  This process innovation cuts costs which means savings to Walmart’s customers…

BUSN 412 Entrepreneurship – 26 Pages 

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From our readings this week, we learned there are different ways of entrepreneurship. Find an example and share it here, explaining why you choose it and what it teaches us. The primary purpose of corporate entrepreneurship is to pursue new venture opportunities and to seek strategic renewal. What does this mean to you and where might you have seen these applied? New product development is critical here. Look at the Stage-Gate approach (see lecture) and discuss why it has emerged as more efficient?

There is another extreme: the entrepreneur whose sole purpose is to generate revenue (and profits).   A positive example is someone who opens up a dry cleaner. This entrepreneur is likely not motivated by some deep-seeded passion for dry cleaning. He or she does not wake up one morning and say “aha, people want their clothes cleaned and pressed!” (with the possible exception of the very first dry cleaner).  The dry cleaner is motivated by a whole host of reasons, but I think it’s fair to assume that the primary purpose of running the dry cleaning business is to earn a living…

BUSN412 Business Policy Course

DeVry