BUSN 319 Delivering Goods and Marketing Mash Up

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BUSN 319 Delivering the Goods and Marketing Mash Up 
Amazon: Delivering the Goods . . . Millions of Times a Day. Read the Amazon…

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BUSN 319 Delivering the Goods and Marketing Mash Up 

BUSN 319 Delivering the Goods and Marketing Mash Up

Discussions Week 7 All Students Posts 58 Pages 

Delivering the Goods – 30 Pages 

Amazon: Delivering the Goods . . . Millions of Times a Day. Read the Amazon case on pages 400 and 401. You may watch the video at the publisher’s website if you choose.

  1. How do Amazon.com’s logistics and supply chain management activities help the company create value for its customers?
  2. What systems did Amazon develop to improve the flow of products from suppliers to Amazon distribution centers?
  3. What systems improved the flow of orders from the distribution centers to customers?  Class, what are some of the factors that affect channel choice?…

After you complete the tutorial, please join our discussion here and explain your reasoning.

Which option did you choose for Our Town Photography? What rationale did you use to select the option you chose?

Marketing Mash Up: The Four Ps Marketing Mix – 28 Pages 

Be sure to view the four Ps interactive in this week’s lecture prior to entering this discussion.

  1. Which option did you choose for Our Town Photography? What rationale did you use to select the option you chose?
  2. What changes would you recommend to the marketing mix for the Our Town Photography Premier Portrait Service?
  3. Comment on the following statement: There is a correct marketing mix for every product and/or service.