MGMT 550 Managerial Communication Entire Course RECENT
MGMT 550 Managerial Communication Entire Course RECENT

MGMT 550 Managerial Communication Entire Course RECENT

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MGMT 550 Managerial Communication Entire Course RECENT
Assignment Week 1, 2, 3, 5, 6, 7 | Course Project Week 4, 7 | Discussions Week 1-7 | Final Exam

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MGMT 550 Managerial Communication Entire Course RECENT

MGMT 550 Managerial Communication Entire Course RECENT

MGMT 550 Managerial Communication Entire Course RECENT Keller

Assignment Week 1, 2, 3, 5, 6, 7 | Course Project Week 4, 7 | Discussions Week 1-7 | Final Exam

A+

MGMT 550 Professional Bio Assignment Week 1 Keller

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Professional Bio. Most social media websites like LinkedIn, Facebook, Twitter, and others ask you to post your professional bio.

As you are writing your bio, keep in mind that you want to share enough information to create a professional image online, but not as much information as you would on a resume. Too much information that is made public may endanger your privacy.

Your bio should be about 100 to 150 words (about four short paragraphs), should be well organized, and easy to read using separate paragraphs and/or headings for the different types of information provided.

Here are some writing tips:

  • Use your name as the title.
  • Begin with a strong statement (perhaps your mission).
  • Consider your audience. Who do think will be reading this information? Consider what is important to the reader and emphasize those points.
  • Keep it interesting. Don’t be afraid to show a little bit of your personality.
  • Be factual. Cite relevant experiences.
  • Keep it short and to the point. Just cover the highlights.
  • Don’t forget relevant volunteer activities, community affiliations, and professional organizations, if applicable.
  • End with a special interest or anecdote that makes you unique (memorable).
  • Questions to consider:
    • Who are you?
    • How did you get to be who you are?
    • What are you doing now?
    • What would you like to do in the future?
  • Use proper grammar and spelling.
  • You may add a photo (optional).

MGMT 550 Create an Email Message Assignment Week 2 Keller

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Create an Email Message. For this assignment, you need to create a response to each of the email messages provided. View the five emails from the Week 2 Email Assignment Tab. Your assignment is to create the responses to each of these emails.

The purpose of this assignment is for you to apply writing principles while responding to business email. The emails you’ll receive simulate internal and external messages. Assume that you are employed at the Blue Bay Resort and Conference Center. As you might expect, the culture is fast paced and fairly informal, with employees relying heavily on email. While speed is important, high value is also placed on precision: all of your email responses should be grammatically correct and error-free.

You will play the role of the Catering Director for the Blue Bay Resort and Conference Center. You took this job a year ago and are busier than you ever imagined—running from meeting to meeting every day. Your only time to respond to your email is during your short breaks between customer meetings. As usual, you have a flood of messages which all seem critical. Your challenge during this assignment is to respond to all of your email and write clear responses.

When responding to each of the messages, consider each of the following:

  • What do you think is an appropriate response to your message?
  • What information do you think should be included?
  • What might be inappropriate for this type of message?
  • How long should an appropriate response be?
  • What would you consider too long?

MGMT 550 Assignment Week 3 Keller

Comparison & Contrast Between Target’s and Wal-Mart’s Facebook Pages

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Comparison Report. Write a 3 to 4 page report comparing the communication strategies of the Facebook pages of two of the following companies:

  • McDonald’s, Burger King
  • J C Penney, Kohl’s
  • Dunkin’ Donuts, Krispy Kreme Doughnuts
  • Pepsi Max, Coca-Cola Zero
  • Target, Wal-Mart
  • Amazon, Barnes & Noble

Suggested Format:

This week you will write a compare and contrast report. Your paper should discuss each of the companies and then discuss their similarities and differences. When looking at each company’s Facebook page, use the same criteria to evaluate each of them, which will assist with the compare and contrast evaluation. Your paper should have at least 3 to 4 pages of body text plus the title page and reference page.

Include the following sections:

  • Title Page
  • Introduction
  • Discuss the first company
  • Discuss the second company
  • Compare and contrast the two companies
  • Conclusion
  • References

Preview:

Social media plays an important role in the marketing efforts of any business, as it allows the business to engage with their customers, in turn leading to improved customer satisfaction and an improved brand image.  Social media sites such as…

MGMT 550 Stone Goose Company Presentation Week 4 Keller

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Please see Course Project area under the Introduction and Resources area for additional information.

Objective

For the purpose of this assignment, you are the chief information officer for the Stone Goose Company. This is your big chance to be the principle change agent in the Stone Goose Company and to propose a new social media policy to executive management. Currently, your company does not use social media for communication or marketing. You have noticed that the employees, however, are quite fond of social media.

You may use your creative imagination to determine the type of business in which Stone Goose Company is involved. Brainstorm and propose ideas that will help the business improve operational efficiencies, save money, increase revenue or market share, improve guest satisfaction, increase social responsibility, and enhance brand image.

Expect resistance and garner enough evidence to persuade your audience to implement your ideas. You will need to include external research to support your claims.

Week 4’s Oral Presentation should convince Stone Goose Company’s executive management that it needs a social media policy and that you should be given this assignment.

Assignments such as this help you develop business-oriented communication skills and give you the opportunity to practice developing an integrated business strategy for this fictional company. This activity will make the course come alive through the application of the principles from the textbook, course materials, and discussions.

Guidelines

  • Persuade a business audience to accept your ideas.
  • Create logical, well supported arguments by linking evidence to your claims.
  • Develop an organizational structure that is easy to understand and follow.
  • Adapt your ideas to a specific audience and anticipate and address their concerns.
  • Describe how your recommendation meets the program criteria.

Best Practices

  • Your oral presentation should be between 10 to 15 slides with a delivery time of about 8-10 minutes
  • The first slide should be a title slide that includes the following:
    • Title of your presentation
    • Your name
    • Course name and number
    • Instructor’s name
    • Date submitted
  • Eash slide must have a clear and meaningful title.
  • All sides should abide by the 7×7 rule of content. That is, no slide should have more than seven bullet points with seven words on each line.
  • A good presenation should have an appealing and eye-catching backgorund. Be sure to use a consistent and professional presentation theme.
  • Your text must follow a logical timeline from beginning to end.
  • You should use no more than two different typefaces. Slides should be consistent throughout the presentation, including format and font size.
  • Adding meaningful graphics to your slides helps to keep the audience engaged while you are presenting, but avoid using too much animation or any audio clips that do not supplement your presentation appropriately.
  • References should be listed on your final slide. Your presentation should use at least three scholarly references.
  • All DeVry University policies are in effect, including the plagiarism policy.

Preview:

16 Slides with Speaker Notes

Slide 4:

There are many ways by which businesses benefit from the use of social media. One common way they use it is by using it as a marketing tool. Unlike traditional marketing strategies…

MGMT 550 Persuasive Memo Persuade Cafe Week 5 Keller

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Create a Persuasive Memo With Business Improvement Suggestions

Go to Persuade Café using this link:  bizcominthenews.com

  • Review the information in the left column of the cover page.
  • Review the video and presentation.
  • Review the “About PersuadeCafe” information in the area at the top of the page.
  • Review the “Survey Results” information in the area at the top of the page.
  • Review the “Executive Profiles” information in the area at the top of the page.

Assignment Instructions

  • Write a persuasive memo presenting your recommendations for their business improvement program.
  • Determine which executive should receive the memo; understand your target audience.
  • Gather evidence to support your recommendation (above).
  • Explain your idea clearly; describe what you want the reader to do.
  • List the benefits of taking the action.
  • Describe how your recommendation meets the program criteria.
  • Acknowledge potential costs or downsides.
  • Emphasize the main points.
  • Business people have high expectations.

Guidelines

  • Memo format

To:
From:
Date:
Subject
(Body of memo)

  • The body of your memo should be at least one to two pages in length.
  • The goal is to persuade the executive team to implement your recommendations.
  • Write a clear, convincing, persuasive proposal.
  • The memo should be written professionally, including sentence structure, grammar, and spelling.

Preview:

My proposal is for the company to offer a wider selection of pastries and other baked goods. It is one of the company products that does very well (contributing 25% to the company’s revenue), which…

MGMT 550 Persuade Café Assignment Week 6 Keller

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Your assignment is to create a crisis action plan and compose a positive reply to send to Mr. Ward to handle this bad news situation.

Go to Persuade Café using this link:  bizcominthenews.com

Read the information found on this home page, Mr. Ward’s Email, the TripAdvisor Review, the Tweet, and the YouTube Video found in Tabs at the top of the page.

  1. Begin with a title page.
  2. Create a two- to three-page paper showing your crisis action plan to handle this situation.
  3. Prepare an email response to Kevin Ward’s email.
  4. End with a reference page citing the research found on the above website pages.

Preview:

To handle the crisis with Mr. Ward, the hotel manager must send an email to Mr. Ward, apologizing for the inconvenience he was caused for not being able to provide him with a room.The hotel manager should…

MGMT 550 Proposal for Stone Goose Company Week 7 Keller

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Objectives

Write a Business Proposal for Management—A Social Media Policy for Stone Goose Company. 

For the purpose of this assignment, you are the chief information officer for the Stone Goose Company. This is your big chance to be the principle change agent in the Stone Goose Company and to propose a new social media policy to executive management. Currently, your company does not use social media for communication or marketing. You have noticed that the employees, however, are quite fond of social media.

You may use your creative imagination to determine the type of business in which Stone Goose Company is involved. Brainstorm and propose ideas that will help the business improve operational efficiencies, save money, increase revenue or market share, improve guest satisfaction, increase social responsibility, and enhance brand image.

Expect resistance and garner enough evidence to persuade your audience to implement your ideas. You will need to include external research to support your claims. Week 4’s Oral Presentation should convince Stone Goose Company’s executive management that it needs a social media policy and that you should be given this assignment. Week 7’s Business Proposal should present the key items that need to be included in the social media policy, and why.

Assignments such as this help you to develop business-oriented communication skills and give you the opportunity to practice developing an integrated business strategy for this fictional company. This activity will make the course come alive through the application of the principles from the textbook, course materials, and discussions.

Guidelines

  • Persuade a business audience to accept your ideas.
  • Create logical, well-supported arguments by linking evidence to your claims.
  • Develop an organizational structure that is easy to understand and follow.
  • Adapt your ideas to a specific audience and anticipate and address their concerns.
  • Adjust your messages for communication mediums: a written proposal and an oral presentation.

Preview:

As one of the leading retail companies in the US, Stone Goose Company, has been enjoying great revenues in the past years.  However, with the emergence of social media and digital marketing, the company has the opportunity to….

MGMT 550 Threaded Discussions Week 1-7 All Posts 932 Pages Keller

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MGMT 550 Types of Communication and Diversity, Culture, Ethics, and Social Responsibility Discussions Week 1 All Posts 164 Pages Keller

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MGMT 550 Types of Communication Discussions 1 Week 1 All Posts 81 Pages Keller

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Often a good place to start is with personal experience. This week’s first discussion assignment requires observation. At your place of employment, what types of communication are being used on a daily basis?  How is each of these types of communication important to the efficient operation of your business?  Are these types of communication being used effectively?  How would you improve communication at your company?…

MGMT 550 Diversity, Culture, Ethics, and Social Responsibility Discussions 2 Week 1 All Posts 83 Pages Keller

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To communicate effectively, we must first acknowledge that individuals with whom you communicate are just that, individuals. And so are you. It is highly probable that the students in this classroom represent a diverse population.  Trust is a huge factor when communicating ethically. Your image and the image of your company depend upon their social responsibility.
Please share personal experiences or news stories that illustrate positive communication or negative communication practices. Provide at least one detailed example. Was communication handled in a proper manner? What would you have done differently?…

MGMT 550 The Writing Process and Writing the Business Message Discussions Week 2 All Posts 141 Pages Keller

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MGMT 550 The Writing Process Discussions 1 Week 2 All Posts 68 Pages Keller

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Let’s try a brainstorming exercise. Everyone in this class is part of a marketing team for a new ice cream company that hopes to top Ben & Jerry’s for creative flavors. All of you have been gathered into a large conference room for the whole day. What flavor would you suggest? What are the ingredients in your flavor?  Don’t forget to give it catchy name. Remember this is a brainstorming session so feel free to offer suggestions and new ideas for each other’s flavors.

MGMT 550 Writing the Business Message Discussions 2 Week 2 All Posts 73 Pages Keller

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Let’s try an exercise as group. This year your manager has been told that he can give a small cost of living raise to all of his workers, but he can choose to give one person a higher raise. Rather that tell each of his employees of these limitations, he has given each of you the same challenge. You have been asked to write a letter stating why you deserve a raise. What information do you think should be included in the letter to convince your boss you deserve the raise?  What tone should the letter be written? How long do you think the letter should be? Try your hand at writing an example letter. Feel free to offer constructive criticism for each other’s letters.

MGMT 550 Writing Report and Proposals and Gathering Data for Your Report Discussions Week 3 All 136 Posts Pages Keller

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MGMT 550 Writing Report and Proposals Discussions 1 Week 3 All Posts Pages 61 Keller

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This week we will learn how to create a report or proposal. Let’s start our discussions by looking at the different ways to organize a report. Reports are often organized by time, location, and/or importance. In your own words, discuss one of these report organization methods. Provide a detailed example of a report topic for which this method would work well. Show how you would organize this report.  Do you all believe that a rough draft is important part of writing?  Why or why not? Also, think about some of the most challenging types of reports for you to write. What are some of the types and which types of reports come easily to you? Please share your challenges and strengths with the team. Don’t bother about responding to all questions at the same time. Instead, just respond to one of them and allow others to both post initial comments and reply to others’ comments….

MGMT 550 Gathering Data for Your Report Discussions 2 Week 3 All Posts 75 Pages Keller

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Remember our brainstorming exercise last week? That was a good way to gather data using an internal group. While evaluating all of the great flavors your class created during this brainstorming session, your marketing team decided to send out a questionnaire to gather external data. Questionnaires include only closed-end questions. Your team decides to use only five questions.
Your marketing team wants to find out what types of desserts your customers like best. Develop five questions that you would put on a questionnaire. Why did you choose those questions? What results are you hoping to get from these questions?

As a manager we must learn to capture the very essence of our proposals, reports, or memos from the beginning because the executive team usually does not have time to read lengthy documents.  We must learn the importance of writing effectively, so that our ideas will be embraced and implemented in our organization. Fellow Scholars; what are your thoughts on succinct writing versus lengthy writing? Which one will impress the reader or business executive more? It there a time and a place for each style? What are your thoughts?….

MGMT 550 Preparing Effective Presentations and Design Elements of a Presentation Discussions Week 4 All 118 Posts Pages Keller

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MGMT 550 Preparing Effective Presentations Discussions 1 Week 4 All Posts 62 Pages Keller

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This week you will be preparing an oral presentation. In this week’s lecture we discussed various ways to create a catchy opening for a presentation. Choose a story from www.bizcominthenews.com  and create an interesting opening that they would deliver for that story and that could be used in a presentation. What do you consider to be the highlights of the story? Why did you choose that particular story?

Tell us about your most successful presentation and what made it viable.  How important are the following areas in terms of a presentations quality: mood, audience, confidence, conciseness, and visual impact?  Do you believe that Power points are necessary?  What’s your rationale?…

MGMT 550 Design Elements of a Presentation Discussions 2 Week 4 All Posts 56 Pages Keller

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Our marketing team has done internal brainstorming and external research. Executive Management has asked your management team to present your ideas and customer questionnaire data to them. They are looking for your recommendations on the ice cream flavors that will be used to launch this new business. Their approval is needed before your marketing team can begin working on marketing strategies.  What type of opening would you use for your presentation? What information do you think should be included in the presentation to support your flavor choices? What graphics, tables, and charts would you add to validate your choices?  How will you approach your oral presentation?  How can humor be used to enhance a presentation? What are your thoughts?  What color would you recommend for the background of the slides? If the audience is diverse, it’s important to consider the meaning of colors. What are some color considerations when presenting to a diverse audience?…

MGMT 550 Creating Effective Neutral and Positive Messages and Writing a Persuasive Message Discussions Week 5 All Posts 121 Pages Keller

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MGMT 550 Creating Effective Neutral and Positive Messages Discussions 1 Week 5 All Posts 61 Pages Keller

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Give an example of a situation or scenario for which you would write a neutral or positive message. What key points need to be covered in the message? What would be the tone of the message? What kind of response would you expect to receive in return?

This week we will cover different types of business messages to include neutral, positive, and persuasive messages. Communication is important to the effective operation of every company. Most companies communicate to a large internal or external audience and need to understand how to write an effective message that considers the audience’s needs while accomplishing its purpose and maintaining goodwill. Can you share a positive or neutral message you have received?  How did you feel about the message?  Did it achieve the outcome you feel was desired?…

MGMT 550 Writing a Persuasive Message Discussions 2 Week 5 All Posts 60 Pages Keller

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Let’s continue with our Ice Cream Flavor Project. Last week you evaluated the design elements you would use in your presentation to management. Your team must persuade executive management to go ahead with the project. You must sell them on your ideas. What persuasive points should be included in the presentation? How will you convince them to approve the project? Explain your response.

Have you ever had to persuade someone to do something? Have you ever had to persuade a customer that your company had the best products? This week we will also look at persuasive messages. From a personal standpoint, I believe that learning how to persuade is an art —! What do you think?…

MGMT 550 Crisis Management and Bad News Messages Discussions Week 6 All Posts 129 Pages Keller

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MGMT 550 Crisis Management Discussions 1 Week 6 All Posts 65 Pages Keller

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The success of any business or organization rests firmly on their reputation. Take a field trip to the Internet. Find information on one of these unsuccessful examples of crisis management: Ford and Firestone, Exxon, BP oil spill, Japan’s nuclear reactors, Toyota, RIM (Research in Motion) or Apple’s iPhone. What did they do wrong? How should they have handled this crisis management communication more effectively? Why was this a missed opportunity?  Now, take it a bit further and find an example of a successful example of crisis management. What did that company do differently from those who did not handle to crisis properly?…

MGMT 550 Bad News Messages Discussions 2 Week 6 All Posts 64 Pages Keller

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Your company has been holding annual Christmas parties for more than 20 years. Some concern has been raised by executive management about these parties damaging the reputation of the company. An all adult party, the conduct of the employees has become out of control. With this change in policy, all employees will get their usual annual Christmas bonus plus a gift basket from the company. Instead of a Christmas party, it has been suggested that the company hold a summer picnic open to the employees and their families at a local adventure park. All-day passes to the adventure park and all that it offers will be given to each employee for the whole family. A potluck picnic will be held, with the company providing all the meat and drinks. Employees and their families will have the opportunity to participate in games with generous prizes. It is November and the time that the party planners start their planning process. How would you propose the company communicate these policy changes to the employees? What form of media would you use—snail mail, interoffice memo, email, or a presentation to the employees? How would you word the communication to employees?…

MGMT 550 Employment Communications and Job Interview Questions Discussions Week 7 All Posts 123 Pages Keller

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MGMT 550 Employment Communications Discussions 1 Week 7 All Posts 64 Pages Keller

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This week’s course project deals with social media and how companies today should handle this growing form of communication. When you apply for a job, do you feel that the company to which you are applying has a right to search social media websites for information on you? Should they use this information as part of the decision factor when evaluating applicants? Do you feel that people should be held accountable for what they post on these websites?

Have you considered the Facebook pages of the subordinates, managers or recruiters in your organization?  In other words, do you investigate co-workers pages?  What are your thoughts?…

MGMT 550 Job Interview Questions Discussions 2 Week 7 All Posts 59 Pages Keller

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Let’s use this forum this week to share job interview information with your classmate s. What questions have you been asked during a job interview? What information do you wish you would have brought with you to an interview to be better prepared? What type of testing did the employer require during the interview process?

This week we will also look at the art of creating a Resume that presents professional credentials in a compelling manner and a persuasive Cover Letter seeking a personal interview in response to a specific job opening. Let’s say that you did get past the resume and then into the interview room.  What questions have you been asked during a job interview? How did you do? Did you get the job? If not, what were your main flaws?…

MGMT 550 Final Exam Managerial Communication Keller

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(TCO A) What affects ethical behavior? Provide a personal example or observation in which you feel information was not communicated ethically. How could this situation have been handled differently?

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Corporate culture affects ethical behavior, along with the freedom that an…

(TCO A) What is the difference between the direct approach and the indirect approach to writing? Give an example for using each.  What types of messages would work best with each approach?

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The direct approach begins with the most important information (e.g.  your recommendations and conclusions) before it goes into the…

(TCO A) Explain each of the three steps used to interpret the data you gather through research: isolation, context, and synthesis.

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The three steps to interpreting data are isolation, context, and synthesis. The Isolation step pertains to examining each piece of data without consideration of any…

(TCO B) How do goodwill messages vary with different cultures? How do you feel that the U.S. culture differs from cultures in other countries?

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Goodwill messages vary with each culture as each has different cultural orientations and values. What may be goodwill for one culture may be…

(TCO C) When delivering a presentation to an international audience, what are some possible challenges? How would you handle the presentation differently for this type of audience?

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Some challenges when delivering a presentation to an international audience include the language barrier and the…

(TCO D) When handling communication during a crisis situation, would you use the direct or indirect communication approach? Explain your answer.  Why is this approach the best?

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If the recipient of the message is expecting the message or is expecting to receive straightforward message ((e.g. company executives who are already aware of the crisis), then the…

(TCO E) Most companies are all about encouraging employees to suggest ways to improve the way they do business. They get a lot great suggestions, but they cannot use all of them. Your boss has gone through the latest suggestions for improvement and picked two out of the 23 that were submitted in the last two months. 
You have been given the job of writing a letter to be sent to each of the other 21 employees whose ideas were rejected. This is a tough job.
What approach would you use for the letter? How will you open the letter? How will you word the bad news? How will you close the letter?

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I will use the indirect approach for this letter. I will open it by thanking the employee for their contribution and by letting them know that their ideas and…

 (TCO F) Write an example of an opening paragraph for a resume cover letter.

(TCO G) Now that you have completed your PowerPoint slides and your presentation, is there anything that you would have done differently? Would you have chosen a different way to design your presentation slides? What advice would you give others trying to do a presentation?

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I am quite satisfied with my presentation and would not really change it except maybe add more images to it.  However, I felt that the textual content….

(TCO H) Why is it important to have a diversified workplace? Discuss diversity and inclusion and how you could use this at your workplace.  Have you witnessed bias or discrimination at your workplace? Explain.

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Everyone must be treated equally and must feel “included” in the workplace regardless of their race, nationality, gender, and others.  Having various…