HSM 310 Strategic Planning in Healthcare

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HSM 310 Strategic Planning in Healthcare
Why is it so crucial that hospitals conduct regular strategic planning sessions?…

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HSM 310 Strategic Planning in Healthcare

HSM 310 Strategic Planning in Healthcare

Discussions Week 3 All Students Posts 28 Pages

Strategic planning is a lot of work, but it is so important for hospitals and other healthcare organizations. Why is it so crucial that hospitals conduct regular strategic planning sessions? Why must they develop a multiyear strategic plan document and update it annually? What would likely happen if a healthcare facility decided to discontinue strategic planning?

Even having only a singular market, there is still very important research that can be done in the SWOT format in order to ensure that you keep your contract.

Obviously, you can focus on what strengths your company has that they won, and can maintain, this government contract. These strengths might be time-efficiency, cost, quality of product or service. Whatever it is, it is important for you to identify it for future utilization.

Weaknesses are also easy to identify. Sure you provide a great service, but does it come at a cost? Does it take a long time to produce? Do you communicate poorly with the customer?

Opportunities is a little trickier to answer because it requires that I know a little more about your organization and field, but some standards might be “can the price of the contract be increased when it is time to re-up?  Can the length of contract be increased? Can the same services be expanded to more than just your current client? Can you offer more services while still maintaining your current one?

Threats are probably the most limited, but still a very important dimension to look at when analyzing your business. “Will I win this contract again?” is the huge one, but within that are questions like “is technology making my product or service obsolete?” “Is the government working on a way to produce this product or service itself?” “Is there somebody who can make this product, but better/cheaper/faster/with more transparency?” Also, threats might be “are increasing costs going to affect my profitability? Are my prices adjusting for inflation?”
In the viewpoint of the health care administrator, what are some of the priorities in managing a facility?